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Oct 1 - 30, 2021
IDS Fall Design Program
James Melia - Founder & Creative Director at Blond
Virtual Keynote Presentation
10am - 11am EDT
We are thrilled to have James Melia presenting a keynote presentation titled - Serendipity & Business: How we need to embrace messiness in the design process to find the serendipitous path to innovation. James will speak about how his strategic studio Blond welcomes the ‘messiness of the design process’ when it takes on a project. The studio happily leans into the pain points and steers into restrictions when envisioning a product. Using that intuitive process it has been able to innovate in multiple global markets.
James is a British industrial designer and founder of the award-winning, strategy-led creative studio, Blond, focusing on conscious design.
James has over a decade of experience as a Creative Director, managing design teams at international agencies for clients that span a number of sectors. These clients include some of the top brands in electronics, telecoms and technology, aviation and homeware such as Microsoft, SONY, LG, Philips, Qatar Airways, Technogym and many others.
He has a won a number of industry awards including six Red Dot Awards, a Red Dot Best of the Best Award, an IF Award, a Good Design Award, five European Product Design Awards and was nominated for an Elle Decoration Product of the Year award.